Reference and Textbooks

Far too often, people are so eager to start a new business or product, that they end up skipping some very important considerations. This is very likely one of the major reasons that so many new businesses fail within the first five years. Sometimes people get so excited about their idea for a new product or service, that they almost become obsessed with the idea of starting their own new business -- without really verifying if there really is a market for their new product or service in the first place. Some basic business planning can go a long way toward verifying if there's a market, and whether you're really committed to starting a new business. If you don't have the commitment to do some basic business planning, you might be fooling yourself about whether you have the commitment to start and run a business. Do some up-front, basic business planning. Most of all, knowledge and application of Managerial Economics can verify and answer some considerable questions in business planning. The use of Managerial Economics in business planning can be very significant in the success of the venture or business. Moreover, as what the internationally renowned management expert Peter Drucker quoted, "New businesses fail usually due to poor management, not because of the idea for the business."

This is a must read for anyone attempting to use English as a medium of expression. A slim volume packed full with precious insights into the effective use of language, Elements of style promises to be immortal guidance for writers in English, and even writers in other languages on the many aspects of effective writing.

This book records, analyses and attempts to understand the multiple levels of meaning which people attach to work today, and the role which work plays in peoples lives. By looking at call centres and software development,

Digital Video Production, where do you start? What is involved in videographing an idea? You know the story you want to tell your prospective audience, how do you sequence the scenes so that they form a visually coherent whole?Digital Video Production Cookbook By Chris Kenworthy will help you answer those questions and the others that will arise during your first production.

I have a theory about Movie Production in the United States: Due to the adoption of Digital Video Production and Projection feature films will be conceived and produced in all areas of our country.

Writing for the Internet audience is a lot different than writing for a print publication. The major difference is there is no "typesetting" and "proofing" operations. 99% of the time the entire publishing process is automated without a human bean eyeball gazing upon it prior to publication.

This reference book is for those seeking "mathematics literacy"--from Numbers & Language, to Symbolic Logic, to Set Theory, to Elementary Geometry, to Trigonmetry to Probability Theory & Differential Equations.

Best Resumes For College Students and New Grads is pretty much what the title says: it is geared toward job seekers who have little work experience but who may have relevant coursework or educational experience.

Betty Crocker, Everything You Need to Know to Cook. ____________________________________________________ I LOVE this book. It is at the stage where it's falling apart because I use it so much!

This is one of the many books I read in College for my psychology courses. This is also one of my favorite "School books". Exploring Social Psychology is not your typical College Text book, since it is much smaller (and luckily not as heavy!) and cheaper (this is a good thing!). The book comes with an interactive cd rom, which I have yet to use, but the option is there if you are into computers.